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Chamber Workshop: Why branding matters to your business
3/27/2020 - 3/27/2020 12:00 PM - 1:00 PM
Event Description
Bring you own lunch and join us for a workshop!
Marketing your business without a defined, consistent brand often results in your message to being heard. In this workshop, learn why branding is important for your business and how to define the elements for your brand. We will introduce market research that includes the psychology of color, choice of font, and why branding is important to building your audience.
Allison Lamplugh is founder and creative director of Lamplight Creatives, a full-service creative agency in Corvallis. Allison’s professional past includes the roles of Manager of Marketing and Business Development Strategy at Linn-Benton Community College, district manager of six retail stores in California’s Bay Area, and co-founder of an independent magazine in Los Angeles.
